Design & Art Direction
Oktober-Still.jpg

Oktober Designs Signature Series

The pandemic was a new frontier to all of us but especially the restaurant industry. With no dining in drinks, sales suffered. Luckily Oktober Designs had a solution to that problem, a bar top canner that allows bars and restaurants to create craft cocktails and sell them sealed. We had these three bartenders show us what they would can.

With these videos the idea was to really showcase how easy these canners are to use as well as how helpful they could be during the darkest days of the pandemic. Capitol Hill’s Foreign National served as a beautiful backdrop and all three of these bartenders had great stories, not to mention great drinks to can. These videos were served as pre-roll on YouTube as well as promoted throughout Oktober’s social channels.

 
 
 

Role: Art Director

Agency: Hey,

Production: Bow Jones